AQ002 was the name lovingly placed on an Admissions space with a variety of uses, including where students start their journey with Columbus State for testing, paperwork, and many other housekeeping items. The marketing team with leadership from our content teams on the project workshopped names and finally landed on CState Starting Point. Located on a lower-level building on campus, we needed signage to direct students and a bright design to account for lack of sunlight. (2025)
Art Direction: Nicole Lovins
Design: Nicole Lovins
Content: Nicole Lovins, Nichole Johnson, and Hannah Groah
Strategy: Nicole Lovins and Ben Kalb
Design: Nicole Lovins
Content: Nicole Lovins, Nichole Johnson, and Hannah Groah
Strategy: Nicole Lovins and Ben Kalb
