The Visual Discovery Conference (VDC) is a weekend-long event that brings designers from around the world to research, collaborate, design, and report a story in 72 hours. Our project, based on John Sabraw's Pollution to Paint initiative, was aimed to re-brand his materials, telling the story of coal mining pollution and run-off, turned into paint for works of art. My portion of work focused on logo design and strategy. Below you will find the homepage mock-up and the logo design progression leading to the final logo. (2019)
Research and Strategy: Nicole Lovins, Kailee Slusser, and Nick Bolin
Art Direction: Nicole Lovins and Kailee Slusser
Logo Design: Nicole Lovins
Photo and Video: Nick Bolin
Team Members: Nicole Lovins, Kailee Slusser, Nathan Szoch, Michah Fluellen, Nick Bolin, and Kaumudi Mahajan
Art Direction: Nicole Lovins and Kailee Slusser
Logo Design: Nicole Lovins
Photo and Video: Nick Bolin
Team Members: Nicole Lovins, Kailee Slusser, Nathan Szoch, Michah Fluellen, Nick Bolin, and Kaumudi Mahajan
